Unlocking trillions

Removing barriers to unlock trillions in untapped potential

 

Most bankers would deny consciously discriminating against minority businesspeople. But unconscious biases run deep in even the well-intentioned. Studies show we all possess hidden prejudices largely shaped by society’s stereotypes.

When a bank representative or underwriter has just minutes to decide an entrepreneur’s fate, these subconscious biases subtly skew their perception. Research finds they often view ideas from non-white communities as less viable – not based on merits but on racial stereotypes imprinted in our minds.

No fault of their own, but without diverse representation, leaders lack life experiences to understand challenges others face. Thus, policies have favored some while leaving others locked out of opportunities that could transform lives and communities.

You may think this doesn’t affect you. But we all pay the societal costs. When promising ventures are suffocated before sprouting, it limits jobs, economic growth, and innovations that could make our world more prosperous and solve the crises we all face.

It’s time to remove invisible barriers, not with accusations but solutions. Training can curb unconscious biases just as reviews ensure fair outcomes. With accountability and diverse leadership reflecting those served, banks can fulfill their duty to support all hardworking entrepreneurs.

Promising alternatives have emerged that leverage cutting-edge tools to directly activate capital for underrepresented ventures. Platforms bypass traditional gatekeepers, allowing ideas to be evaluated on merit alone.

Impact investors are increasingly deploying specialized microfinancing approaches shown to uplift communities when targeted toward women-led startups. Loans paired with training have generated outsized returns by empowering entrepreneurs previously locked out due to lack of collateral.

Advanced technologies also hold potential – AI credit-scoring models analyze thousands of data points to assess “unscorableā€ entrepreneurs fairly, while blockchain allows ownership tokens to represent startup equity without barriers. Yet we always need to remember we are here to support one another, technology will simply amplify our efforts.

Our shared future depends on unleashing the full potential of our diverse population. If we activate all available tools, from revised bank training to direct community investment, a more equitable system can emerge fostering prosperity for all.

Contact Us

Are you ready to join the movement for ‘humanity-centric’ change?

Together, we can build a more just and sustainable world for all.

FREYJA Group

30 N Gould St. STE R

Sheridan, Wyoming 82801 USA

Office +1 (917) 200-0128

Email info@freyjagroup.com

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